Mercedes-Benz will no longer advertise on “The O’Reilly Factor,” following a Saturday New York Times report that host Bill O’Reilly paid $13 million to five women who accused him over the years of sexual harassment.
In a statement to CNN’s Tom Kludt, the carmaker wrote that while it had previous advertised during The O’Reilly Factor—cable news’s most popular program—they have decided to “reassign” the ads.
BREAKING: Mercedes spokesperson tells me it's pulled ads from the O'Reilly Factor pic.twitter.com/CezYfuUnK6
— Tom Kludt (@TomKludt) April 3, 2017
“The allegations are disturbing and, given the importance of women in every aspect of our business, we don’t feel this is a good environment in which to advertise our products right now.”
While it was previously known that O’Reilly had settled multiple sexual-harassment cases throughout his long career at Fox News, the New York Times over the weekend reported on three more cases—including two the blustery primetime host settled after ex-CEO Roger Ailes was fired from the network over his own serial sexual-harassment accusations.
Remember, this is Bill O’Reilly: